Effective Date: October 20, 2025
Last Updated: October 20, 2025
1. Our Commitment to Your Privacy
Welcome to Blue Water Brokerage ("we," "us," or "our"). We understand that confidentiality is the cornerstone of buying or selling a business. Your privacy and the security of your information are paramount to our operation.
This Privacy Policy explains how we collect, use, protect, and disclose your personal and business information when you use our website, www.bluewaterbrokerage.com (the "Site"), and our associated services, including Application-to-Person (A2P) text messages.
By accessing our Site or using our services, you agree to the terms of this Privacy Policy.
2. Information We Collect
We collect information to facilitate the business brokerage process, matching qualified buyers with sellers. The type of information we collect depends on your role (e.g., website visitor, potential buyer, or business seller).
A. Information You Provide Directly to Us:
For All Users:
Contact Information: Name, email address, phone number, and state or region of interest when you fill out a contact form, subscribe to a newsletter, or request information.
For Potential Business Buyers:
Buyer Registration Information: To qualify you as a potential buyer, we may collect your professional background, investment criteria, purchasing timeframe, and a Personal Financial Profile. This profile typically includes a summary of your assets, liabilities, and liquid capital to verify your financial capacity.
Non-Disclosure Agreements (NDAs): We collect your legally binding electronic signature and contact details on NDAs before granting access to confidential business information.
For Business Sellers:
Seller Contact Information: Name, email, phone number, and information about your business.
Confidential Business Information: If you engage us to represent you, we will collect highly sensitive information, including but not limited to:
Financial statements (Profit & Loss, Balance Sheets, Cash Flow Statements)
Tax returns
Employee and customer information (often anonymized or in summary)
Copies of leases, contracts, and supplier agreements
Intellectual property details
B. Information We Collect Automatically:
Cookies and Tracking Technologies: Like most websites, we use cookies, web beacons, and log files to collect information about your browsing activity, such as your IP address, browser type, operating system, and the pages you view on our Site. This helps us improve our Site's functionality and user experience. You can manage your cookie preferences through your browser settings.
3. How We Use Your Information
Our use of your information is strictly limited to facilitating the business brokerage process.
To Provide Our Services:
To contact you in response to your inquiries.
For Buyers: To qualify you, understand your acquisition criteria, and present you with suitable business opportunities.
For Sellers: To value your business, create a confidential information memorandum (CIM), and market your business to qualified buyers.
To Facilitate Transactions:
To manage and enforce Non-Disclosure Agreements (NDAs).
To share seller information with qualified, NDA-bound buyers on a phased, "need-to-know" basis.
To share qualified buyer profiles (typically anonymized) with sellers.
To Communicate With You:
To send you new listing alerts, newsletters, or market updates that you have opted-in to receive.
To send transactional emails and A2P text messages related to your account or the transaction process (e.g., NDA confirmations, document requests, new listing alerts).
4. A2P SMS/Text Message Policy
This section applies specifically to our A2P text messaging services.
Consent: We will only send you text messages if you have provided your express prior written consent (e.g., by checking a box or replying "YES" to an opt-in message).
Purpose of Messages: Messages will be transactional and informational, related to our brokerage services. Examples include:
Alerts about new business listings that match your criteria.
Updates on the status of an NDA.
Reminders for scheduled calls or meetings.
Requests for information to move forward in a transaction.
Opt-Out: You may opt out of our text messaging service at any time. To stop receiving messages, reply STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to any message you receive from us. You may also receive one final confirmation message of your opt-out. For help, reply HELP.
Privacy & Sharing: Your mobile information is treated with the highest confidentiality.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.
We will not sell, rent, or share your mobile number or text messaging opt-in data with any third parties, except as required by law or with third-party service providers (e.g., our text messaging platform) who are contractually bound to protect your information and use it only to provide services on our behalf.
5. How We Share and Disclose Information
Confidentiality is our primary obligation. We do not sell your personal information under any circumstances.
With Qualified, NDA-Bound Buyers: We will share a seller's Confidential Business Information only with potential buyers who have been financially qualified and have executed a legally binding Non-Disclosure Agreement. This information is shared in controlled stages.
With Business Sellers: We will share a qualified buyer's profile (often in a summary or anonymized format) with a seller to demonstrate buyer seriousness and suitability.
With Third-Party Service Providers: We may share your information with trusted vendors who perform services on our behalf, such as:
CRM (Customer Relationship Management) platforms.
Email and text messaging (A2P) providers.
Secure data room and file-sharing services.
Website analytics providers.
These providers are contractually obligated to maintain the confidentiality and security of your information and are prohibited from using it for any other purpose.
For Legal Reasons: We may disclose your information if required to do so by law, in response to a subpoena or court order, or to protect our rights, property, or safety, or the rights, property, or safety of others.
Business Transfers: In the event of a merger, acquisition, or sale of our own company assets, your information may be transferred as part of that transaction.
6. Data Security
We implement robust administrative, technical, and physical security measures to protect your information from unauthorized access, use, or disclosure. This includes:
Using Secure Sockets Layer (SSL) encryption for data transmitted on our Site.
Restricting access to sensitive personal and financial data to only those employees and agents who need to know that information to perform their job duties.
Utilizing secure, password-protected systems and data rooms for storing confidential business documents.
While we take extensive measures to protect your data, no method of transmission over the Internet or electronic storage is 100% secure.
7. Data Retention
We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, to maintain an ongoing client relationship, or as required to comply with our legal obligations (e.g., record-keeping for completed transactions, tax laws).
8. Your Rights and Choices
You have rights and choices regarding your personal information.
Email Opt-Out: You can unsubscribe from our marketing emails at any time by clicking the "unsubscribe" link at the bottom of any email. You may still receive transactional emails related to your account or a specific transaction.
SMS/Text Opt-Out: You can opt out of text messages at any time by replying STOP.
Access and Correction: You may request to access, review, or correct the personal information we have on file for you by contacting us at the email address below.
"Do Not Sell My Personal Information" (California Residents): We do not "sell" your personal information as defined by the California Consumer Privacy Act (CCPA).
Other Rights (based on jurisdiction, e.g., CCPA/GDPR): Depending on your location, you may have additional rights, such as the right to request the deletion of your personal information or the right to restrict its processing. To exercise these rights, please contact us.
9. Children's Privacy
Our services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child, we will take steps to delete it promptly.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post any changes on this page and update the "Last Updated" date at the top. We encourage you to review this policy periodically.
11. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
Blue Water Brokerage
406 Kingston Rd, Myrtle Beach, SC 29572
917-242-2093