This website is operated by Bluewater Brokerage LLC (“Bluewater Brokerage,” “we,” “us,” or “our”). By visiting bluewaterbrokerage.com, browsing our pages, or submitting a form, you agree to these Terms of Use. If you do not agree with them, please do not use the site.

1. What this website is

This site exists to explain what we do: helping owners of pool service businesses and routes sell privately, and helping qualified buyers find those businesses before they reach public listing sites. Everything published here, including articles, guides, multiples, timelines, and process descriptions, is general information about our industry.

It is not legal, tax, accounting, financial, or investment advice, and it is not a substitute for advice from a professional who knows your specific situation. Before you sell or buy a business, talk to your own attorney and accountant.

2. Nothing here is an offer, and nothing here creates an engagement

Reading this site, downloading material from it, subscribing to our newsletter, or sending us a message does not make us your broker, your agent, or your advisor. We represent a client only after both parties sign a written engagement agreement. Until that happens, no brokerage relationship exists and we owe you no fiduciary duty.

Nothing on this site is an offer to sell or a solicitation of an offer to buy any business, asset, or security. Any actual transaction is governed entirely by the signed agreements between the parties to it, not by anything written here.

3. Valuation figures are estimates, not appraisals

We publish general ranges, for example that pool routes commonly trade at a multiple of gross monthly recurring revenue, because owners find them useful as orientation. These ranges are drawn from our experience in the market and will not match your business.

Any valuation, opinion of value, or estimate we provide, whether on this site or after a conversation with you, is our informed opinion for planning purposes. It is not a certified appraisal, a fairness opinion, or a guarantee of what any buyer will pay. Actual sale prices depend on financial condition, customer retention, route density, owner dependency, market timing, deal structure, and negotiation. We do not warrant that any business will sell, that it will sell at any particular price, or that it will sell within any particular timeframe.

4. Information you send us

When you contact us through this website, please do not send sensitive material through the contact form. The form is appropriate for an introduction. Financial statements, customer lists, tax returns, and other confidential business records should be exchanged only after we have spoken and, where appropriate, signed a non-disclosure agreement.

We will treat information you send us as confidential and use it only to respond to you and evaluate whether we can help. However, an unencrypted web form and ordinary email are not secure channels, and we cannot guarantee that a transmission over the internet will not be intercepted. You send information through this site at your own risk.

If you send us ideas, suggestions, or feedback about our business or this website, we may use them without restriction and without owing you compensation.

5. Our content belongs to us

The text, graphics, photographs, video, page design, and arrangement of this site are owned by Bluewater Brokerage LLC or used with permission, and are protected by copyright and other intellectual property laws. “Bluewater Brokerage” and our logo are our marks.

You may view this site, print pages for your own reference, and share links to it. You may not copy, republish, scrape, mirror, resell, or create derivative works from our content, or use it to train an automated system, without our written permission.

6. Acceptable use

When using this site, you agree not to:

We may restrict or block access to the site at our discretion, without notice.

7. Links and embedded content

Some pages link to or embed material hosted elsewhere, including video hosted on YouTube. We do not control those services and are not responsible for their content, availability, or privacy practices. A link is not an endorsement. When you interact with embedded content, that provider’s own terms and privacy policy apply.

8. Availability

We aim to keep this site available and current, but we do not promise uninterrupted access. We may change, suspend, or discontinue any part of the site at any time. Content may become out of date. Market figures in particular change, and we are under no obligation to update them.

9. Disclaimer of warranties

This site and its content are provided “as is” and “as available,” without warranties of any kind, whether express or implied. To the fullest extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose, title, non-infringement, and any warranty as to the accuracy, completeness, reliability, or currency of the content.

10. Limitation of liability

To the fullest extent permitted by law, Bluewater Brokerage LLC and its members, officers, employees, and agents will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for lost profits, lost business, lost data, or lost opportunity, arising out of or relating to your use of this site, even if we have been advised that such damages are possible.

Where liability cannot be excluded, our total aggregate liability arising out of or relating to this website will not exceed one hundred United States dollars (US $100).

Nothing in these Terms limits liability that cannot lawfully be limited.

11. Indemnification

You agree to indemnify and hold harmless Bluewater Brokerage LLC and its members, officers, employees, and agents from any claim, demand, loss, liability, or expense, including reasonable attorneys’ fees, arising out of your use of this site, your breach of these Terms, or your violation of any law or the rights of a third party.

12. Governing law and venue

These Terms are governed by the laws of the State of Florida, without regard to its conflict of laws rules. Any dispute arising out of or relating to these Terms or this website will be brought exclusively in the state or federal courts located in Florida, and you consent to the personal jurisdiction of those courts.

13. Changes to these Terms

We may revise these Terms at any time by posting an updated version on this page and changing the date at the top. Your continued use of the site after we post a change means you accept the revised Terms. Please check back periodically.

14. Severability and entire agreement

If any provision of these Terms is found unenforceable, that provision will be limited or removed to the minimum extent necessary and the remaining provisions will stay in full force. Our failure to enforce any provision is not a waiver of it. These Terms, together with our Privacy Policy and Cookie Policy, are the entire agreement between you and us regarding your use of this website.

15. Contact us

Questions about these Terms of Use:

Bluewater Brokerage LLC
Email: bill@bluewaterbrokerage.com
Phone: (843) 680-7800